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Rum Odyssey

Project Overview

BLAK set sail on an exhilarating journey, taking the helm in shaping the brand voyage for an innovative rum, showcasing a rich array of flavor profiles.

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Before & After
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Gold Winner
RUM RENAISSANCE FESTIVAL

Client

Runner's Rum

Objective

Craft a brand identity as refined as a well-aged rum, capturing the attention of a worldly, discerning audience—not just another bottle lost in the sea of labels.

Outcome

Diving deep into the market, we let creativity flow freely, concocting a signature-style brand identity smoother than a perfectly mixed cocktail. We designed a top-shelf bottle and label reminiscent of an exclusive stamp, sealing the product's authenticity. It's all about serving up something extraordinary for those daring adventurers with a penchant for the exceptional.

Applied Capabilities

  • Brand ID Design
  • Bottle Design
  • Label Design
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