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BLAK revved up for an electrifying challenge: to create iconic apparel designs that capture the unstoppable spirit and relentless drive of IndyCar Series Champion Josef Newgarden as he zooms toward personal and professional triumphs.
Videos
Before & After
Project Details
Client
Rising Star Racing
Objective
Craft sleek, fashion-forward, and top-notch apparel to turbocharge excitement for Josef Newgarden’s upcoming races.
Outcome
A wardrobe overhaul! We unleashed twenty-seven dazzling designs, each igniting the hype for every race throughout the entire year!